Negative Space Logo
Negative space refers to the space around and between the subject s of an image or design.
Negative space logo. According to the experts of logo design they consider a logo good when it s passing the right meaning to its audience at once. Negative space logos are one of the hottest logo trends for 2019 so be ready to see them everywhere you look and in the blank spaces between them. Logo designs not all logos are created equally many common brand logos we see everyday have a hidden meaning that you may not have associated with the brand company or the logo.
Because that s what negative space logos are all about. What is a negative space logo. Using negative space in logo design we ve all looked at a logo that seemed simple at first but upon closer examination revealed a clever use of the space around it.
Negative space is an inspiring field in the design world where designers use the alternative color in a graphic to make a dual imagery and representation of a product. When it comes to logos this means a design that cleverly includes imagery created by the negative space. When it comes to negative space logo designs agencies can incorporate multiple meanings in to their logo designs.
By using negative space technique it is possible to kill two birds with one stone. The most famous negative space logo is the fedex logo and if you don t already know what we re talking about prepare to see something you ll never be able to un see. It s a great way to capture a customers attention and make them think twice.
Every day we see innovations in logo design by the designers. The easiest way to demonstrate this is with something called the rubin vase. The overall symbol is a strong a letter shape indicative of the well known academy.
The interpretation and the fascination we have with them comes down to that gap left for transcendent ideas. The idea behind using a negative space is to capture the attention of the customer. Here we see the iconic oscars award in white negative space against a gold triangle that shoots boldly upward.